SUCCESS FOR ESBE DIGITAL SALES CONFERENCE

On Wednesday 13th of January, the expectations were high ahead for day one of ESBE's first digital conference. The old Skogsfors Bruk had undergone a Cinderella transformation and the hall now excelled with modern technology and a tastefully decorated stage.
The conference, which lasted two full days, offered a mix of films, presentations, panel discussions and chatting on the theme Growing as ONE ESBE. And - every cloud has a silver lining. During previous conferences, it has solely gathered the sales troops, but this year departments from all our offices around Europe were able to participate thanks to the digitalization of the event.
A summary of the year 2020, which for ESBE despite the pandemic, has been an incredibly exciting and rewarding year opened the conference. This was followed by new actionable sales plans and important tools for this, which included everything from maximizing the digital meetings to smart pricing, intelligent product development and an expansion of our production buildings!
Right now, we can’t meet our customers and employees as usual but with this conference we have taken an exciting step into the many digital opportunities. See you out there on the web!